Streetlight Effect of Human Behaviour

It is also called drunkard's search. This is a reflection of peculiar human behavior and points out that people only search for something where it is easiest to look. For example, the majority of researchers use...

Anxiety -Top Reasons

Why we feel anxious sometimes? Well, all the reasons can be put in 4 broader categories :   1.Lovelessness: Every life could be defined by 2 great love stories. The 1st - the story of our quest for...

3 Elements – Games Vs. Life

Element 1: Availability of information Element 2: Skill Element 3: Luck Game of Chess: Information is available -Yes, both players can see all the moves on the chess-board Skill required-Yes Involvement of luck -No Game of Cards (Flesh): Information is available -No,...

The Long Game -Power Of Compounding !

Reading Time:15 minutes It was the year 2012 when an elderly woman walked into the office of a large law firm in a small town in the USA. The person at the reception was a bit...

Black Holes in Human Behavior -A Marketer’s Delight

Reading Time : 25 Minutes You may have heard or read about Hare Krishna Mission. They are more prominent and most active is USA. But have you ever thought how they run their organisation, from...

No Competition For Givers !

Read Time -3 minutes You May Learn: Why Givers would always be worshipped ! There are only 2 types of people in this world ! Givers & Takers ! How you differentiate between them? Givers advance the world, takers advance...

Want To Bring Change In Life ?

Reading Time: 5 minutes How it can help: How to put systematic efforts to adopt new habits. Whatever you are today , you’re net results of your habits ! . You don't decide your future. You decide your...

What Is A Dire Need ?

Reading Time -5 minutes How it may help: i) You may learn why many people are not able to achieve their dreams and why 'absence of a dire- need' can be the reason? ii) How to find...

Do You Want Super-Duper Success?

Reading Time : 45 Minutes Let’s start with a story, a story about Johny, about  a so-called successful Johny : Who’s Johny? “Wow! “ Johny could hardly utter these word, when a BMW whizzed by so fast...

You Are A Star .

Reading Time-05 minutes Somebody should polish all the stars ! They're looking a little bit dull. Do you also feel that they need some polishing ? Don't you feel that someone out there should go there , should...

Read Better, Think Better,Be Above Average

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